Established in 1992, Exent is a digital entertainment media company specializing in the marketing, merchandising, distribution and monetization of mobile and PC games. Exent is the World’s leading provider of Games on Demand services, delivering more than 2,500 Mobile and PC games from over 150 publishers and developers – including PopCap Games, iWin, Alawar, GameHouse and Ubisoft - through monthly subscription and free, ad-supported offerings to millions of players.
Exent’s premium GameTanium™ subscription services are offered as turnkey, fully managed, white label services for various markets, including Mobile Operators, Device Manufacturers, Telecommunications Providers, Web Portals, and others. Exent's ability to raise our partners’ ARPU, conversion and engagement rates has led large operators such as Verizon, AIS, Starhub, Telstra, CenturyLink, T-Mobile, Asus, Lenovo and others to select Exent as the provider for their game services.
GameTanium, provided by Exent, gives gamers the freedom to play wherever and whenever they want including on Mobile, Tablets, PC, and TV. Additionally, Exent reaches gamers directly through its owned and operated services under the FreeRide Games brand name.
FreeRide Games, operated by Exent, is the only 100% free service that provides more than 400 premium full-download PC casual games. Exent launched FreeRide Games in October 2008 and it remains the only Web site of its kind. Exent's patented technologies allow placement of ads around full-screen games, effectively monetizing every second of a user’s gameplay – the core enabler that allows users to enjoy premium full version games for free.
Exent is a private company, financed by private equity shareholders. Exent's investors include Intel Capital, Cisco, Time Warner, and Venture Capital Firms such as NEA.