SAN FRANCISCO – Feb. 28, 2008 - Exent Technologies, a global market leader in enabling the creation of a broadband-based second release window for PC and video games, has signed a distribution agreement with interactive entertainment and productivity software publisher, ValuSoft, a division of THQ Inc.
ValuSoft is releasing more than 100 titles to Exent’s Games-On-Demand customers, encompassing popular, casual and family friendly games, including hit titles such as Let’s Ride! Friends Forever™, the Ultimate Mahjongg series™, Bratz™ Babyz, the 18 Wheels of Steel series™, Prison Tycoon™ and Paws and Claws Pet Vet™.
With thousands of titles from casual puzzles to action adventures and first person shooters, companies implementing Exent-powered Games-on-Demand services can meet the demand of a wide variety of consumer demographics.
“Games-on-Demand services offer an attractive value to consumers, allowing users to have unlimited access to play hundreds of games for a minimal monthly fee. Our user base includes hardcore gamers, casual gamers, kids, parents and more.” said Zvi Levgoren, CEO, Exent Technologies. “The addition of ValuSoft titles provides content that’s relevant to important groups of our audience base, allowing our service providers to satisfy all types of users. This allows the continued expansion of our Games-On-Demand services.”
Through its EXEtender™-powered digital distribution services, Exent offers licensed, engaging content to end-users, through a variety of service providers. Companies operating Exent-powered services -- enabled through its white-label, turnkey-based offering, or a combination of Exent’s technologies and its content aggregation service -- can easily add new titles to their offerings. This shortens time-to-market, increase services attractiveness to consumers and cuts down on content costs.
Exent Technologies’ Games-on-Demand services offer a unique chance for publishers and game developers to increase revenues by reaching new demographics, extend titles’ life span, create demand for new titles and overcome limited shelf-space.
“We are glad to make our diverse games catalog available for end-users serviced through Exent-powered Games-on-Demand services,” said Doug Clemmer, President of ValuSoft. “The rapid growth in premium Games-on-Demand services, coupled with the power of the Exent distribution network, makes this an attractive opportunity for us.”
About Exent Technologies
Exent is a global leader in developing and marketing software products and services that enable the broadband-based delivery of video games known as Games-on-Demand.
Exent delivers technologies and products for broadband service providers, media companies, consumer portals, as well as game publishers and the advertising industry.
Exent's product line supports multiple solutions, including digital distribution of video games and in-game advertising.
Exent's EXEtender™ digital distribution solution supports all standard business models – ad-based, purchase, subscription, rental, and try-before-you-buy – utilizing its leading streaming and DRM platform. Exent further offers its solutions through a white-label turnkey solution.
Exent’s AdMuse™ game advertising product allows the incorporation of ads in and around the game, at any stage of the game life cycle, without having to change the game’s source code.
Among the companies using Exent's technologies and services are Verizon, Turner Broadcasting, Bell Canada, Telefonica, Deutsche Telekom, France Telecom, Portugal Telecom, Telecom Italy, Telenor, TM Net, MTNL, VSNL, BSNL, Telstra and others.
Exent's major shareholders include Intel, Cisco, Time Warner, Comcast, New Enterprise Associates, Concord Ventures, Avansis and Geyser.
For more information can be found at www.exent.com
About ValuSoft
ValuSoft, a division of THQ Inc., is a leading global publisher and distributor of consumer-priced software. Based in suburban Minneapolis, MN, ValuSoft markets a wide variety of interactive entertainment and productivity software to the mass-market audience.
ValuSoft can be found on the World Wide Web at www.valusoft.com.
